JohnstonWells.com

Breanna Deidel and Lee Bley have been promoted to counselor and senior associate respectively at JohnstonWells Public Relations. 

Deidel’s promotion reflects more than six years of comprehensive public relations experience. As a counselor, Deidel will continue to lead client account teams, including BERNINA of America and Goodwill Industries of Denver, while also assisting with the firm’s business development and marketing efforts.

Deidel is on the board of directors for Denver Urban Gardens (DUG), sits on the public relations and marketing committee for DUG’s 25th anniversary celebration, co-chairs the marketing committee for the Women’s Vision Foundation 2010 Walk, is a “Big Sister” and volunteers for the Little Sisters of the Poor at Mullen Home.

Bley’s promotion reflects more than two years of public relations experience at JohnstonWells. As a senior associate, Bley will continue to be an intricate part of all client teams. She also will continue her role on the firm’s social media team.

Bley is the 2010 co-chair of LoDo District’s Events Committee, the 2010 co-chair of the Denver Debutante Junior Patrons Committee and is an active member of LoDo Young Professionals.

Benjamin Ray has joined Denver-based SysTest Labs as the vice president for strategic services.  Ray’s new roll focuses on new product innovation, sales, marketing and utilizing new technology avenues to expand SysTest’s offerings and capabilities in software testing.

"Ray brings a combination of entrepreneurial spirit and creative thinking that will allow us to expand beyond our traditional testing and quality management suite of services," said Glenn Truglio, president of SysTest Labs. “SysTest is continuously looking for ways to grow in new areas and Ray will take charge of this effort. His track record for developing new products and opening new markets is in line with our aggressive growth strategy."

Ray’s focus prior to SysTest has been in digital branding and reputation management where he helped companies effectively promote their brand in the age of social media. The Digital Reputation Management tool, designed by Ray at AlchemicGORILLA, which he founded in November 2009, will help SysTest’s clients manage the ways in which their information is collected and distributed over the Internet. Prior to AlchemicGORILLA, Ray co-founded Xylem Digital and INDenverTimes.

"Becoming part of an accomplished, focused and quality-driven organization that is on a high-growth trajectory will allow me to apply my entrepreneurial drive in helping SysTest achieve its goals," said Ray. "I look forward to using my skills in strategic planning and new product innovation to help fulfill the company's vision for pursuing growth opportunities both here in the U.S. and internationally.”

Click here to read Gina Seamans’ 2010 PR forecast featured among a collection of other predictions on Denver PR Blog.