JohnstonWells is the regional leader in crisis communications. We have managed numerous crisis programs for clients in a variety of unique and challenging situations, including threatened labor strikes, product tampering, bankruptcy and other financial crises, controversial medical issues, abrupt management changes and downsizing.
We believe it is vital for our clients to develop a crisis plan that will determine, in advance, how the company will react if and when a crisis occurs. Crisis plans assess an organization’s overall preparedness – culturally and logistically – for dealing with a crisis, identify strengths and weaknesses and detail appropriate responses and programs for the organization.
If a crisis occurs, we immediately bring our counsel and resources to bear on the problem. We offer our objective, outside perspective and develop the communication materials required to represent the organization’s position. We also develop special programs aimed at reaching employees, consumers, the community and the media.