JohnstonWells Announces New Clients
Wednesday, 20 September 2006 19:00
DENVER – Exempla Healthcare, SysTest Labs, Meritech, Inc. and Medical Simulation Corporation have selected JohnstonWells Public Relations to provide media relations and strategic communications counsel.

Exempla Healthcare – Exempla was formed in 1998 bringing together Saint Joseph Hospital, Lutheran Medical Center, Good Samaritan and the Exempla Physician Network.  Exempla is a not-for-profit organization committed to responsive healthcare that serves the community and is sponsored by the LMC Community Foundation and the Sisters of Charity of Leavenworth Health System.
JohnstonWells Public Relations Acquires Center Reach Communications
Monday, 11 September 2006 19:00
DENVER – JohnstonWells Public Relations, one of the largest public relations firms in Denver, Colorado, has acquired Center Reach Communications.

Center Reach Communications was previously owned by Tracy Aiello, a former partner in the firm Wall + Aiello Public Relations. Entering its 35th year, JohnstonWells Public Relations represents clients throughout the Rocky Mountain region and nationally.

“Acquiring Center Reach Communications adds to the significant pool of talent among our senior public relations professionals,” said Gwinavere Johnston, founder and chief executive officer of JohnstonWells.
When in doubt, overpack
Monday, 11 September 2006 19:00
By Ann Christian, APR, president, Ann Christian Public Relations

Like many others, I fled New Orleans in the wee hours of Aug. 28.  Figuring I would be back in two days, packing consisted of stuffing an extra golf shirt, pair of pants and pajamas into an overnight bag.  I grabbed my laptop, put my dog in the car, boarded up the house and left.

My planned two-day evacuation ended up being three months.  In the two weeks following Hurricane Katrina, I slept in seven different cities, bouncing from friends to family to hotels. My business was gone. When reality hit that I wasn’t going home, I ended up driving to Denver to stay with my brother. Close to 1,900 miles of driving later, the only thing I knew was that I owned a laptop, two pairs of pants, two shirts and a pair of pajamas.

One moment I was a PR specialist in New Orleans, the next an evacuee in Denver.
Is Your Organization Prepared to Survive a Pandemic?
Thursday, 24 August 2006 19:00
By Darby C Doll

If and when the bird flu pandemic hits, it could spread across the United States within weeks giving your executive team little time to respond. In a matter of days, some of your executives and any number of your employees might be unable to come to work – quarantined, ill or caring for family members who are ill.

And yet, despite all the recent hype, few organizations have developed a work plan for business continuity in the face of the pandemic.

Is your organization prepared to survive an outbreak of the bird flu pandemic?

How would you answer these questions?
  • Do you currently have a plan in place for business survival during a pandemic?
  • Are your key executives ready to move into action if a pandemic starts spreading across the globe?
  • If some or all of your senior executives were quarantined at home would they be able to     communicate with each other and your customers and partners?
  • Are you prepared for up to 50 percent of your employees to be unable to report to work?
  • How would your organization be affected by possible border closures and travel restrictions?
At a recent seminar hosted by JohnstonWells Public Relations, “Pandemic Flu: How Can Healthy Communications Keep Your Business Alive?” panelists recommended that every company move today to develop a plan for an outbreak of the avian flu.
Video News Releases – In the Spotlight of Controversy Again
Sunday, 20 August 2006 19:00
By Audrey Strong

Once again we see video news releases, or VNRs, in the spotlight of controversy. Last year’s controversy centered on government-sponsored VNRs. In August, the Federal Communications Commission (FCC) sent letters to 77 television broadcasters, asking whether their stations had properly labeled VNRs.

At the time FCC commissioner Jonathan S. Adelstein said in a statement, “The public has a legal right to know who seeks to persuade them so they can make up their own minds about the credibility of the information presented. Shoddy practices make it difficult for viewers to tell the difference between news and propaganda.”

Adelstein is right that American television news viewers have the right to know where their news comes from and must trust television news stations to provide them stories that are accurate and balanced. But VNRs need not be done away with altogether.
Wyoming and Colorado Public Relations Firms Forge Strategic Partnership
Tuesday, 20 June 2006 19:00
DENVER – Flitner Communications of Jackson and JohnstonWells Public Relations in Denver have forged a strategic partnership designed to offer current and future Wyoming-based clients in-depth media relations, community relations and social marketing counsel and services.

The firms’ owners, both Wyoming natives, are eager to further contribute to the state’s educational initiatives and flourishing business community.  Sara Flitner, owner of Flitner Communications, serves on the boards of the Community Foundation of Jackson Hole, First Interstate Bank of Jackson, and Our Families Our Future.  Flitner also serves on the Environmental Quality Council, a gubernatorial appointment to which she was appointed in 2004.  JohnstonWells Public Relations CEO and founder Gwinavere Johnston serves on the boards of the Wyoming Business Council and University of Wyoming Foundation.
JohnstonWells Recognizes Stacey Trujillo with Promotion
Tuesday, 20 June 2006 19:00

DENVER – Stacey joined JohnstonWells Public Relations in 2005, bringing with her 15 years of experience as an executive administrative assistant with additional customer service and sales experience in the hospitality industry.

Stacey is a master at troubleshooting and runs the office in a smooth and seamless manner. In addition to managing a 25-person staff, she serves as executive assistant to CEO Gwin Johnston.

Stacey enjoys volunteering for the Alzheimer's Association Colorado Chapter and Greenprint Denver's Mile High Million.

Stacey has explored classes at the University of Northern Colorado, Platt College and Metropolitan State College of Denver and continues to pursue higher learning. 

JohnstonWells Recognizes Darby Doll with Promotion
Tuesday, 20 June 2006 19:00
DENVER – Darby Doll has been promoted to senior counselor.

Doll’s promotion reflects more than 10 years of comprehensive international marketing, public relations and journalism experience.  Having worked in the Asia Pacific region for 11 years before joining JohnstonWells in September 2004, Doll brings an international perspective, including expert knowledge of global business and technology issues.

As a senior counselor, Doll will continue to lead the Regional Air Quality Council and Denver Regional Council of Governments account teams, while overseeing the firm’s business development and marketing efforts.
Tune in to the Power of Broadcast
Tuesday, 13 June 2006 19:00
Five Essential Tools You Can’t Live Without in a New Media Age

As new media and broadcast technologies have converged with today’s high-speed Internet, a multitude of broadcast opportunities have opened up for communicators.

While the five essential radio and television tools – B-roll, video news releases (VNRs), radio media tours (RMTs), audio news releases (ANRs) and satellite media tours (SMTs) – are still effective, it’s no longer enough to rely solely on traditional uses.

Do you know all the latest “ins and outs” when it comes to uploading your video and audio projects to the Internet? Or what’s what with streaming media, dynamic content, podcasting, vodcasting and mobile communications?
JohnstonWells Announces New Client Wins
Tuesday, 06 June 2006 19:00
DENVER - Denver Regional  Council of Governments and Colorado Chapter of the MS Society have selected JohnstonWells to provide strategic counsel and public relations programs.

Denver Regional Council of Governments (DRCOG) – JohnstonWells will assist DRCOG with a long-term communication plan to help promote its Metro Vision 2030 plan.  Metro Vision is a single, comprehensive guide for regional planning that integrates previously separate plans for growth, development, transportation and water quality management.

Colorado Chapter of the MS Society
– Colorado Chapter of the MS Society will host their 21st annual bike tour “Go for the Gorge” from July 8-9.  JohnstonWells will launch a media relations program to increase ridership for the 150-mile race, which will begin in Highlands Ranch and wind through scenic outlooks near Colorado Springs.
PR Boosts Mother-Daughter Relationship
Tuesday, 23 May 2006 19:00
Amy Bryer
Denver Business Journal

Women-owned businesses employ about 91,000 workers in Denver -- but how many people can say they have to report to their mother at work.

GG Johnston was just 7 when her mom, Gwin Johnston, founded JohnstonWells Public Relations in 1971.

"The business has been in my life, pretty much my whole life," said GG Johnston, 41.

She started as a child, stuffing envelopes for her mom. As an adult, she worked in public relations for a hospital in Laramie, Wyo., but moved back to Denver 12 years ago and joined JohnstonWells.

Now she's president of the company.

Read the entire article

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