Research

JohnstonWells provides its clients with a wide array of research services, including:

  • Communications audits to analyze the reach and effectiveness of existing communications tools.
  • Media audits to gauge coverage of our clients, their competitors and their industry as a whole. This can also include audits and interviews with reporters and editors to gauge their impressions of a client.
  • Surveys and focus groups to gauge awareness and perceptions of employees, customers and other key audiences. When large-scale formal research is required, we partner with local survey research firms.

Clients for whom we have conducted research projects include Coors Brewing Company, Dreyer’s Grand Ice Cream, American Water Works Association, StorageTek, Gulf Canada Resources, City of Aurora, Koala Corporation, PacifiCare of Colorado, the Alexander Dawson School and Norwest Banks.